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Our Approach

A Barcoding solution is never just a piece of hardware: This is the heart of Barcoding’s Process, People, Technology (PPT) philosophy.

First, we work to understand our clients’ businesses—their workflows, people, cultures, and goals—and then we discuss the types of technology available to fit their needs.

Our Partner Network

Barcoding, Inc. is a premier partner with the best manufacturers and software providers in the automated data capture, mobility, and supply chain spaces. Because of our strong relationships, our clients have access to high-level resources at our partners’ organizations—from the executive teams to sales, engineers, and support.


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Sub Bot Post

Barcoding, Inc. Acquires FRED Automation, Inc., An AGV Company

Jan 19, 2023
TOPIC: Technology
2 min read
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Barcoding, Inc., the leader in supply chain efficiency, accuracy, and connectivity, today announced its acquisition of FRED Automation, Inc., an automated guided vehicle (AGV) company based in Philadelphia, Pennsylvania. This acquisition represents continued expansion and investment in industrial automation for Barcoding, Inc. Orginally posted on PR Newswire.  

FRED Automation was spun out of ASI Technologies, Inc. in April 2021. ASI is an electric wheel drive designer and manufacturer and developed its first prototype FRED AGV in 2017. 

FRED Automation designs and manufactures AGVs in its facility just north of Philadelphia. It offers two AGVs, FRED and Freddie, and several different options for both simple point A-to-B material moves and complex maneuvers involving dozens of pick-up and drop-off points. With this acquisition, Barcoding will target both manufacturing facilities and warehouses that have repeatable material handling processes for FRED and Freddie AGVs.   

Following Barcoding’s Process-People-Technology approach and proprietary delivery framework, customers will benefit from solutioning that includes the right amount of automation for their unique applications. 

FRED Automation prides itself on technology that is easy to deploy, durable, and targets a 12-month payback for most applications. 

“The Barcoding team is thrilled to announce our acquisition of AGV company FRED Automation. Barcoding continues to focus on growth and innovation for our customers. With today’s labor challenges, AGVs like FRED and AMRs like those from Zebra Technologies are the right automation solutions to drive productivity and customer satisfaction,” said Shane Snyder, president of Barcoding, Inc. “With our acquisition of FRED Automation, Barcoding is now the top solution provider for industrial automation in the AIDC space.”
—Shane Snyder, President, Barcoding, Inc.

“We are excited to be partnering with Barcoding, Inc. Their approach and strength in the market will allow us to introduce our AGV products to more companies across North America. We are eager to expand both production and services offerings for FRED and Freddie to help customers with their materials movement automation.”
—Doug Fastuca, CEO of FRED Automation 

About Barcoding, Inc.  
Barcoding is a supply chain automation and innovation company that helps organizations be more efficient, accurate, and connected. With extensive subject matter expertise in data capture, labeling and printing, and mobile computing, we are trusted to build and manage solutions for some of the best IT and operations teams in the world. Founded in 1998, Barcoding is headquartered in Baltimore, Md., with offices across North America (Chicago, Houston, Seattle, Montreal, Toronto, and Vancouver). For more information, visit  

About FRED Automation, Inc. 
Based in Philadelphia, Pennsylvania, FRED Automation, Inc. designs, manufactures, and supports automated guided vehicles (AGVs) for manufacturing, distribution, and warehouse facilities to improve worker productivity and safety around materials movement. FRED Automation, Inc. is a Barcoding, Inc. company. For more information, visit:

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