Order Fulfillment in an e-Commerce World

If your entrepreneurial spirit has led you to start your own ecommerce business, its an exciting time—your website is up and orders are coming in, but now what?

While having orders come in is exciting, it can also be overwhelming, so how should your ecommerce company handle order fulfillment? We’ve put together some tips to get you started.

Having late or incorrect orders can truly jeopardize the integrity of your business, so its important to focus on your order fulfillment process. In order to do so, you’ll need to first establish some performance metrics by which to measure your business.

Order turnaround time, inventory accuracy and return rate are all means by which to measure the success of your order fulfillment, so when these metrics don’t improve or get worse over time, it’s crucial to find the root of the cause.

But, with so much going on, how can this be done? Inventory management software is a great tool to pinpoint problems and improve efficiency. Aside from software, its also important to ask for input—people on the floor know exactly what goes on during day-to-day operations, so they will surely have ideas for improvement.

If you’re still struggling with order fulfillment, despite inventory management software, you may want to consider outsourcing your fulfillments. Another option would be to do a drop-shipped fulfillment, such as that of Amazon.

Whatever you may be selling, a smooth supply chain with accurate and speedy order fulfillment is the way to any customer’s heart.

Learn more about the in’s and out’s of order fulfillment by reading ERP Analyst Michael Koploy’s post, The Starter’s Guide to Effective eCommerce Fulfillment.

Have additional tips for the beginner order fulfiller? Share your thoughts by commenting below, or on our Facebook or twitter pages.