Keeping Customer Confidence High with Datalogic – Video of the Week

For this week’s Video of the Week, we’re excited to feature our partner Datalogic. Datalogic is a global technology leader in the AIDC and process automation markets, specialized in the designing and production of barcode readers, mobile computers and more.

Maintain Customer Loyalty By Increasing Visibility
When consumers shop, they expect to see certain information, such as nutritional information, manufacturing location, relevant dates, lot numbers and more. When this important information isn’t present, consumers will likely lose confidence and loyalty––and possibly even choose a different brand.

As such, the printing and inspection process is key for food manufacturers to ensure that this vital information is visible and accurate. Package inspection is normally done with a camera and vision system. However, traditional vision systems require that background colors and overall design elements need to be kept similar across different items to avoid having to reprogram the system. Each new detection program needs to be loaded, tested and calibrated—a long process that can potentially lead to wasted product and lost profit.

To minimize this issue, Datalogic’s advanced vision tools can make it easier to change products without having to fully reconfigure the detection system. Their special vision tools, like the contrast tool and the edge enhancement tool, are user-friendly and flexible, making it a great option to incorporate into your manufacturing operations. By increasing visibility, you can save time, reduce waste and maintain customer confidence.

Watch and Learn
Watch the full video below to learn more about Datalogic’s vision tools:

Contact us to find out how we can work together to make your team more efficient, accurate and connected with labeling solutions.

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