BlackBerry’s Next Step: Transportation IoT
BlackBerry Ltd recently announced that it will stop the production of its famous cell phone. While the BlackBerry was once a must-have device for every businessperson, it has been largely relegated to the back-burner thanks to the success of other smartphones, particularly the iPhone. This announcement doesn’t come as much of a surprise, but don’t discount BlackBerry just yet. They might be down, but they are far from out. In fact, software has been extremely profitable for the company in recent years, which is why they plan to outsource smartphone design and construction to third parties in order to concentrate on other business areas.
One big focus for the company moving forward will be the IoT for transport sector, with a concentration on trucking firms. In fact, BlackBerry has already completed testing of the BlackBerry Radar, and it’s now being used with its first major customer, the Caravan Transport Group.
What is the BlackBerry Radar?
The BlackBerry Radar was unveiled at this year’s Mid American Trucking Show. The IoT-based system monitors trailer and container location while delivering data to transportation managers instantly. These managers will have access to data relating to yard management, efficiency measurements, asset monitoring, and utilization analysis from any computer, tablet or smartphone.
Blackberry Radar’s main purpose is to boost efficiency by connecting decision-makers and operators with real-time information. The firm is has combined its tech know-how with software, mobility and security expertise to create this “Smart Trailer” solution.
The Radar is installed on a container or trailer’s door, and its sensors will detect motion such as the opening or closing of the doors and changes in humidity, pressure and temperature. Moreover, optical sensors on the device use cloud processing to determine the container or load status. This data is sent to the online dashboard application, where users can get a comprehensive overview of the process so that fleet performance can be analyzed and potential improvements can be easily identified.