RFID Stealing The Show At This Summer’s Music Festivals

RFID is popping up everywhere these days, and you no longer need to go to a clothing store or a warehouse to find the technology. In fact, there is a good chance you’ll run into it at the next concert you attend. When Lollapalooza kicked off its 25th anniversary concert festival in Chicago, RFID technology joined the Red Hot Chili Peppers and Radiohead in making headlines.

Front Gate Tickets has been making use of RFID in its work with with Lollapalooza Coachella, the Austin City Limits Music Festival, and hundreds of other large events and music festivals. When a user purchases a ticket to Lollapalooza, for example, they will receive a wristband that contains an RFID chip from Front Gate. After registering the wristband online, the wearer will gain access to the festival. It can also be used to pay for merchandise or food, sign up for contests, post social media updates related to the event, and even access VIP areas.

Making Life Easier For Concertgoers, Organizers

Front Gate will use VMware AirWatch to monitor and manage a fleet of around 75 mobile scanning devices for the wristbands. Automatic alerts will inform organizers if any of the wristbands have become compromised.

Front Gate Tickets’ Technical Operations Engineer Evan Sanders commented that the ability to adjust different settings on the fly and mass deploy updates would make his work a lot easier. He said that instead of having to carry out manual setup processes on the individual devices, it would simply be a matter of scanning a code, logging in, and then registering it with the AirWatch console.

He added that the technology in the event wristbands was drawing a lot of curiosity from people who are not normally interested in RFID.

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