GS1 DataBar to Replace UPC?

Recently, we discussed how the GS1 Databar is making a major impact on the world of produce. However, the GS1 Databar has even more potential than that. It’s long-planned adoption began in September 2007, when the Joint Industry Coupon Committee (JICC) called for January 1, 2007 to be the day coupons no longer contained the old UPC-A barcodes.

Since then, coupons still contain the traditional UPC-A barcode, but many are now adorned with both types of barcodes since not all retailers have upgraded their barcode scanners to handle the higher density of the GS1 DataBar.

While JICC’s original expectation was a bit overzealous, since manufacturers are already beginning to adopt the GS1 DataBar, it may not be too far-fetched that it will replace the UPC-A symbology.

The UPC barcode has been around for 35 years, but in an age where information is king and space is limited, the GS1 DataBar definitely seems to have an appeal. Do you think the GS1 DataBar will replace the UPC?